Marketing that helps startups and small brands grow faster.
Stop drowning in marketing guesswork. Build a values-led brand that connects deeply, sells consistently, and makes a real impact.
“I've burned through hours of my time and money on marketing..and I still don't know what actually works”
Does this feel familiar? You’re not alone.
Most business owners I speak to feel exactly like this before we work together.
Stuck, second-guessing, and unsure how to make their marketing actually work.
You want to show up online with confidence but feel stuck or unsure what to say
You’re tired of feeling invisible and craving marketing that actually feels like you
You’ve tried the templates and trends, but they never quite work for your brand
You’re worn out by constant tweaks, algorithm shifts, and second-guessing what works
You know your product is brilliant but it’s not getting the attention it deserves
You don’t want to chase people; you want them to believe so much in your brand and purpose that they can’t live without you.
Your marketing shouldn’t feel like a chore; it should reliably create sales while you get on with running your business.
“I help values-led business owners connect deeply with the right people and turn that connection into consistent sales and big-hearted impact without having to sell your soul or chase the algorithms.”
Hi, I’m Claire
I’m your straight-talking Marketing Strategist helping big-hearted business owners achieve their impact and grow sustainable sales, no matter what you’re selling.
The noise and confusion surrounding marketing, the same old boring voices, and the BS guru tactics are all taking their toll on the people who can actually make the most difference in this beautiful world.
Giving you access to the fundamentals of marketing that actually work, ditching overwhelm, dispelling myths, and sharing all the insights and science bits that are useful to ambitious young brands and small businesses is something I truly believe in. I’m here to help you get clear, and get results and impact that you can repeat without burning out!
WITHOUT A MARKETING STRATEGY YOU’RE HOPING FOR THE BEST, NEVER SURE HOW TO CREATE RESULTS AND LEAVING MONEY ON THE TABLE..
My work is about creating marketing that fits your reality: your time, your capacity, your goals.
So you can feel confident, stay consistent, and grow with clarity, without chasing trends or wasting energy on things that don’t work.
WHAT THAT LOOKS LIKE:
Better (and easier!) Marketing in 3 steps using MAP.
Mindset & Goals
Verify both the market need and what you’re looking for out of all of this.
Set your intentions, your why and your quantifiable goals and metrics.
Get rid of the mindset junk, build your confidence. Support and tools for your journey to success.
Audience & Message
Figure out why people choose you, why they buy and their triggers.
Understand the experiences, motivations of your target people, be part of their real life.
Create a brand character, voice and core message so you always show up easily, with human values in your people’s world,
Path to Purchase
Map out your people’s buying journey, figure out the channels, platforms, content to reach them.
Tailor content, topics, messaging to build your contact strategy.
Use a proven funnel framework to attract and magnetise people to you, gain their trust and make sales.
I’m over here on a mission to ensure business owners know how to do marketing that works for their unique business - so they can actually have confidence in doing it themselves, be in total control of their marketing and sales, to create measurable results and big-hearted impact.
The Marketing Strategy is for those who…..
Already own a product or service business …
And are ready for a proven strategy to create repeatable sales
Are launching a new product or service….…
But no idea where to start with creating awareness and sales
Have already tried DIYing it with ads, agencies, freelancers…
But still haven’t moved the needle
Strategise with CLAIRE
Let’s create a strategy that helps you attract and connect to the right people consistently.
I’ll help you create sales through your marketing with confidence.
All with a brand voice and identity that mirrors you and your energy, so your marketing feels good. And works hard for you!
For me, the results are nothing short of amazing! I am now extremely clear about my offering and my old chaotic approach to marketing has been replaced with clarity and structure. I no longer waste time and energy trying to attract every customer, because my marketing is now very specific and I have a framework that I work within to attract the customers I want.
Founder, Patricia Niland Photography
@patricianiland